Figures show a significant rise in the amount of money international tourists spent in Peterborough and Cambridgeshire last year.
The statistics reveal £354 million was brought in last year, a 22% increase on 2013.
The study also found there were 560,000 visits to the area in 2014 – that’s up 5,000 from the year before.
Tourism Minister, Tracey Crouch, told Connect FM:
“Cambridgeshire offers a great and varied mix of sights and experiences. It s fantastic that so many tourists visited the county in 2014.
“Competition for global travellers has never been higher, which is why we must not be complacent and continue to invest and support the UK s tourism offer. I look forward to working closely with the tourism sector to champion the best of Britain as part of our long-term economic plan and see places like Cambridgeshire continue to enjoy a growing tourism industry.”